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Web Desk

Kerala Startup Mission (KSUM), in association with state industry bodies, is organising ‘Big Demo Day’ for start-ups from June 25 to 30, offering a platform for industry to tap on products and services from the start-up ecosystem, according to a press release.
The programme aims at introducing innovative ideas and technology prowess of startups to Micro Small and Medium Enterprises (MSMEs) and corporates, and help them leverage the technology to strengthen their business.
Start-ups with good scalable products and services beneficial for industries and corporate can apply for the programme, which has the backing of IT entrepreneurs’ organisation G-Tech and various Indian corporate firms.
Start-ups with KSUM Unique ID and Startup India DPIIT certificate will be considered. Products and services, which are readily available and deployable, will only be considered for the ‘Big Demo Day’. The shortlisting will be based on the industry demand for the submitted product.
In the post Covid scenario, technology and digitalisation will be indispensable to the business world. ‘Big Demo Day’ is aimed at making technologies available for industrialists in an affordable and reasonable manner, and thereby creating better businesses for start-ups.
KSUM, in association with various industry bodies, is collecting information to study the needs and problems of industries. The ‘Reverse Pitch,’ which was launched to find out the problems and requirements of various industry categories, has been getting tremendous response.
Interested startups can apply through www.startupmission.kerala.gov.in before June 15. KSUM will not have direct involvement in the selection of products and services by industries. Instead, it will suggest apt products and services to various industries. The list of selected startups will be published on KSUM website on June 20.
In the five-day programme, selected start-ups will get an opportunity for an online interaction with the representatives of corporate firms.
Various industries can also participate in the programme.

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